Content Marketing Manager - Remission

Job Introduction

At Diabetes UK we strive to create ‘A World Where Diabetes Can Do No Harm’. Ground-breaking scientific research funded by Diabetes UK has established that many people with type 2 diabetes can put their type 2 diabetes into remission. Our strategy is ambitious and making type 2 diabetes remission a reality for tens of thousands of people each year is vital in leading us towards our goal. That’s why we’re creating a new Remission Information and Support Service and looking for a brilliant Content Marketing Manager to drive reach and engagement with this exciting new service.

We have a friendly and inclusive working environment here at Diabetes UK and are proud of our hybrid approach which allows great flexibility in the way that we work. This means that you can balance your working time between home and the office, subject to the needs of your role.

Interview Dates

Stage 1: 20 March 2023

Stage 2: 27 March 2023

Please note that all job offers are subject to you providing acceptable evidence of your eligibility to work in the UK.  You might find the following resources useful:

• To view a full list of accepted documents and the checks employers are required to make click here
• To view guidance on proving your right to work to an employer click here

 If you have any questions, please contact HRAdvice@diabetes.org.uk

Role Responsibility

Content Marketing Manager is an exciting new role within the busy Content and News Team, focusing on managing, creating and distributing engaging and informative content about type 2 diabetes remission as part of a new Remission Information and Support Service. Working closely with the Remission Steering Group, you will be responsible for:

• creating and maintaining core information messaging around remission, keeping it up to date alongside external trends and research developments
• revising, producing and commissioning multi-channel content about type 2 diabetes remission that is engaging, informative and insight-driven, with audiences at its heart
• working with channel and product owners to distribute this content to grow reach and take service users on seamless customer journeys to achieve real impact
• measuring and reporting on comms performance metrics, providing a clear narrative for the Remission Steering Group and recommendations for improvements.

The Ideal Candidate

This is the perfect role for a skilled content creator with a strong marketing and communications background – ideally with experience in health or educational content.

You’ll be able to harness the power of great storytelling with great writing, but you won’t just be working with words – you’ll use data and insight to inform content formats and channels across a range of different mediums including print, digital, video and audio. You’ll be passionate about putting audiences at the forefront of our communications and champion user involvement across all stages of the content lifecycle.

You’ll have significant experience developing, delivering and evaluating multi-channel content marketing campaigns and will love the challenge of crafting intuitive user journeys with the goal of informing and supporting someone with type 2 diabetes to reach remission.

Package Description

What we can offer you: 

• Generous annual leave starting at 25 days plus bank holidays (pro-rata for part-time)
• A Cash Healthcare Plan (giving you up to £1,600 towards a range of out of pocket health expenses like new glasses, dentist, chiropractor or osteopath appointments) 
• Early finish Friday and flexible working as part of our approach to activity based working (not applicable to roles with fixed shift patterns)
• 2 Days TOIL in recognition of fixed shift patterns (pro-rata for part-time)
• Discounts on gym membership
• Employee assistance programme to give you support on any issues that come up in life  
• Annual season ticket loan* (on completion of your probation period and if contract is permanent or longer than 12 months)
• Very active social scene including sport teams, gardening and other activities 
• Generous pension provision, life assurance and income protection insurance
• Cycle to work scheme* (eligible for scheme if contract is permanent or longer than 12 months)

*Some benefits aren't available until you've passed your probation period and are dependent on the length of contract.

About the Company

For nearly 5 million people with diabetes in the UK, there’s no day off. At Diabetes UK, we fight day in, day out for better care, treatment and support. We won’t stop until diabetes can do no harm.

With more people than ever living with diabetes and millions more at risk of developing type 2, our work has never been more needed. We make sure they get the care and support needed to live well with diabetes and avoid devastating complications.

We fund critical research, which has led to life-changing discoveries – like the first insulin pen and programmes to put type 2 diabetes into remission. Now, we want to do this for everyone and find a cure.

We can’t do any of this without you. Our staff are passionate and determined about helping everyone affected by diabetes. For over 85 years, they’ve been behind vital policy changes, as well as new treatments and technologies to make living with diabetes easier every day.

But there’s more to do. And you can be part of it.

We’re a really diverse bunch and we recognise and respect your value as an individual. As well as helping people with diabetes, you’ll be part of one of the top 30 Best UK Charities to Work For, and one of the top 75 Best Large Companies in London.

We’re committed to protecting and promoting the welfare of children and adults at risk, and we need our staff and volunteers to support this.

Our vision is a world where diabetes can do no harm. Join us today, and together, we can make that a reality.

To find out more about what we do, check out our website.

Diabetes UK